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Should I hire a web content copywriter

Should I hire a web content copywriter? The quick answer is: Yes, you should ! It all depends upon the motive of your website. A copywriter and writer are different. A copywriter is more inclined towards writing sales related copy. Which means a copywriter writes content that is used for selling. Or, to persuade...

How to write a mission statement for a business

How to write a mission statement for a business The mission statement for a business depicts not only the character of a company, but what the company desires to achieve. What is a mission Statement? A mission statement defines the objectives of a business and how does the business plan to pursue them. A...